My name is Sheryl Soo, and I'm a user experience designer based in San Francisco, CA, currently working at frog design.

My background in IXD is focussed on the entertainment landscape, across multiple platforms and devices, such as connected TVs, tablets, smartphones - as well as the web.

I like to muse about my work and the news, technology, and generally anything that affects the way that I work, and the work that I do.