SXSWi: Unwritten Rules: Brands, Social Psychology and Social Media

Posted by sheryl in Conferences, Social Media, SXSWi on March 16, 2011

Speakers: Ben McAllister (@benmcallister), Kate Canale of Frog Design (@frogdesign)

Hashtag: #dinnerparty

This was a great insight into Social Media for Brands, using the lens of the UX designer. McAllister and Canale did a fantastic job explaining why so many brands struggle in the social media space – it’s all

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